Getting back to my one thought a day routine (inspired by David Sacks). There are so many problems for the software to ‘eat’. How do you pick the one to work on? Here’s a good approach to fight the decision paralysis: pick an idea with a clear distribution strategy. Innovating on the product is of no use (necessary, but not sufficient) if your potential users can’t find you. Not knowing your business model is acceptable in the beginning, but starting the product development journey not knowing how you’re going to find customers (or make it easier for customers to find you) is a death before birth.